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Personalizing the Customer Experience with a Sense of Urgency | NE Property Management

May 6, 2020

How do you use data to enable your on-site team to get a lease? How can the marketing and sales teams work together to drive a better customer experience?  

On today’s show, Andy Medley and co-host Muhammad Yasin are discussing the answers to these questions and more.  

Hear how Desiree White and Colin Cloud from NE Property Management approach marketing to equip their onsite staff while ensuring the customer experience is world-class. For them, the focus is on curating the highest quality traffic online to create a higher opportunity for conversion once the visitor schedules a tour. 

Key Takeaways

  1. Use training to align sales and marketing teams. 
  2. Focus on quality over quantity. 
  3. Customer service trumps everything else. 

Resources and Links Discussed: